Personal Archives


What books am I reading in 2023?

20 books in 2022 and hundreds of articles (via Pocket)! With me setting a goal last year of >15, I did pretty well. Especially in the first six months of the year, I had a good pace and averaged 2.5 books a month. In the second half, I slowed down and read some larger ones. Why […]

What books am I reading in 2022?

2021 was a failure… but I was right. Early 2021 I already predicted that I wouldn’t read as much, which indeed proved to be true. My newborn daughter (hi 👶🏻!) caused a good amount of sleep deprivation in the earliest months of the year. Only in the Summer period I slowly got back into reading […]

What books am I reading in 2021?

For the last five years, I wrote blog posts (2020, 2019, 2018, 2017 & 2016) listing the books that I read in the past year and that I wanted to be reading during that year. It was a good year for reading. I added many books to my list during the year, read some unexpected […]

What books am I reading in 2020?

For the last four years, I wrote blog posts (2019, 2018, 2017 & 2016) listing the books that I read in the past year and that I wanted to be reading during that year. As always, the past year I didn’t read all the books that I’ve listed out in the blog post as I […]

Announcing my Technical SEO Course on CXL Institute

If there was one thing that I could teach people in SEO, it was always the technical side of SEO that came up first. Mostly, because I think it’s a skill that doesn’t suit too many SEOs and there is already enough (good or bad, you’ll be the judge of that) content about the international, […]

What books am I reading in 2019?

Update March 2019:  I’ve gone through a lot of the books rather quickly this year, that’s why I’ve added a couple of other books that I’d like to read to the bottom of the list. For the last years, I wrote blog posts (2018, 2017 & 2016) listing the books that I read in the […]

Joining RVshare!

I’m joining RVshare, a two-sided marketplace for RVs and motorhomes, as their VP Marketing! Over the last few weeks, I’ve talked extensively with the founders and part of the team. It became clear that this was a great opportunity for a few reasons. Why RVshare? They have great product-market fit and proved this concept clearly […]

What books am I reading in 2018?

For the last two years I wrote blog posts (2017 & 2016) listing the books that I read in the past year and that I wanted to be reading in that specific year. As always, the past year I didn’t read all the books that I’ve listed out in the blog post as I discovered […]

From 99% ‘duplicate content’ to 15 editors and back to ‘duplicate content’

Duplicate content is (according to questions from new SEOs and people in online marketing) still one of the biggest issues in Search Engine Optimization. I’ve got news for you, it for sure isn’t as there are plenty of other issues. But somehow it still always comes up to the surface when talking about SEO. As […]

Making a move … what’s next!?

Last week was my last one at The Next Web as their Director of Marketing. For the last four years I’ve worked alongside great people: publishing the best content (TNW), organising the best + biggest tech conferences (TNW Conferences), selling the craziest drones (TNW Deals), creating the most beautiful workspace (TQ) and them who collect […]