What books am I reading in 2021?

For the last five years, I wrote blog posts (2020, 2019, 2018, 2017 & 2016) listing the books that I read in the past year and that I wanted to be reading during that year. It was a good year for reading. I added many books to my list during the year, read some unexpected ones (4 about pregnancies and babies, who would have thought!?).

This year (2021) will be slightly different as I expect to read a bit less than 2020 (where I hit over 30 books). As we welcomed our daughter into the world in December, I likely can spend less time reading (I also rather spend time with her). So let’s jump into things…

What books I didn’t get to in 2020 and have re-added to the list for 2021:

My favorites from 2020:

  • HBR Strategic Thinking: Being an executive requires me to put more and more time aside to think about where a business/industry and organization is heading. Besides that, I always really like the format of HBR books with concise articles that quickly get to the core.
  • No Rules Rules: Netflix and the Culture of Reinvention: I’ve always been a bit skeptical about the ideas around the culture at Netflix from reading some previous posts. But this book very much surprised me, and I found myself agreeing with tons of the content. I would highly recommend this one to leaders/founders that want to improve their culture.
  • The McKinsey Way: Something I wanted to learn more about this year was consulting companies (not for a particular reason, I’m also not becoming one anytime soon). Reading two books about how McKinsey approaches their practices and sees the world was a fascinating insight.

What books I’d like to be reading in 2021

Next year will be a mix of books on Marketing, investing, and personal development. Let’s see how many books I’ll get to realistically.


Leave your recommendations via @MartijnSch as I’d love to know from others what I should be reading.

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